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Very Special Events (VSE) provides professional product demonstration and product sampling. Quality product sampling and product demonstration staff, attention to detail and respect for client image places VSE above the competition. VSE understands that sampling is vital to reaching target consumers and for consumer conversion to new and existing brands.

VSE works in all U.S. and Canadian markets and provides product sampling and product demonstration programs in many venues such as malls, stores, trade shows, schools and colleges, festivals and fairs. Since 1986 clients including Disney, L’Oreal, Universal Studios, Burger King, Dole, Lipton, Scholastic Books, Helene Curtis, Pampers and other national brands have selected VSE to organize a new product launch or to extend consumer reach for existing products.

VSE selects appropriate staff to represent each client’s image. VSE has provided licensed cosmetologists to demonstrate skincare products, spokes models to make vehicle presentations at auto shows, techies to staff computer demonstrations, actors to emcee staged events, costume character performers, etc. VSE respects the image and reputation of our clients by providing appropriate product sampling and product demonstration staff. As example, when L’Oreal was introducing a new hair color targeting women age 50+, VSE provided senior age hair models and spokes models for the national launch event at the AARP Conference. Not only did the models have their hair colored in the new L’Oreal shades, they wore designer fashions to professionally represent our client’s image.

VSE understands the importance of the product sampling experience that requires a carefully selected and highly trained staff. The staff for a national Pampers diaper conversion sampling promotion was different than the tuxedo-garbed hosts VSE provided for sampling After Eight dinner mints to symphony concert attendees.

Product knowledge and key selling points are key elements to VSE’s professional sampling programs. Please view some of VSE’s product sampling and product demonstration programs. Contact Very Special Events to coordinate your product sampling and product demonstration programs on a national, regional or local basis.

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